Travel Konnections team
Olga Shcherbakova
City Director Madrid – Spain
Wellness, thermal tourism & events specialist
- Experience
- 15+ years in Spain's tourism industry
- Education
- Master's in Tourism Planning and Management
- Founder of
- Máxima Bienestar and Máxima Events
About Olga
Olga Shcherbakova specializes in wellness and thermal tourism, with a professional background in tourism product development, thermal spas, resorts and international projects.
She has more than 15 years of professional experience in Spain's tourism industry and holds a Master's degree in Tourism Planning and Management. Throughout her career, she has been involved in hundreds of events and projects of different formats.
She is currently based in Madrid, Spain, where she represents Travel Konnections as City Director.
Her ventures
Two companies founded by Olga, one for wellness travel and one for events.
Máxima Bienestar
Health & wellness tourism
Thermal experiences and wellness travel across Spain and Europe.
Máxima Events
Event organization
Organization and coordination of events of different formats.
Where she brings it together
Her events and projects bring these five fields together.
- Tourism
- Wellness
- Product development
- International relations
- Event management